KitchenAid Launches the 2025 Color of the Year Stand Mixer

Move over, Pantone; we’re more interested in KitchenAid’s Color of the Year. Since 2018, the beloved kitchen brand has selected a unique shade for their annual limited-edition Artisan stand mixers. We’ve been eagerly anticipating the 2025 edition, and KitchenAid just announced the winning color—Butter! 

2025 Color of the Year: Butter Stand Mixer

This gorgeous yellow shade evokes sunny childhood memories of baking sugar cookies with grandma. It’s like a warm hug, a ray of sunshine, and a smiley face all rolled into one. This feel-good color can encourage anyone to power up their stand mixer and bake some decadent treats. 

So, the color is undoubtedly eye-catching, but what about the mixer itself? Trust us, its beauty is much more than skin deep. KitchenAid’s Artisan Stand Mixer is a wildly popular favorite among bakers and earned the top spot in our head-to-head mixer test. The mixer has Intuitive controls, 10 different speed settings, a convenient tilt-head, and a large array of additional attachments. 

Speaking of attachments, the Color of the Year bundle includes much more than just the beautiful butter-yellow Artisan Stand Mixer. You’ll also receive a 5-quart stainless steel bowl, a 3-quart stainless steel bowl, a flex edge beater, a pastry beater, a dough hook, a wire whip, a pastry scraper, and a pouring shield. It’s practically everything you need to make some indulgent cookie dough cupcakes, zesty lemon bars, or rich banana bread. 

Shop Past Color of the Year Winners

If Butter isn’t to your taste, why not peruse the hues of past winners? There is a wonderful mix of bold colors and subtler shades to choose from. Also, here’s a very important PSA: If you create a KitchenAid account and sign in before buying, you can save $130 on each of the previous Color of the Year winners. 

2024 Color of the Year: Blue Salt Stand Mixer

2023 Color of the Year: Hibiscus Stand Mixer

2022 Color of the Year: Beetroot Stand Mixer

The 2021, 2020, and 2018 Color of the Year Models—Honey, Kyoto Glow, and Bird of Paradise respectively—are no longer available. However, the standard Artisan Series 5-Quart Tilt Stand Mixer comes in over 25 brilliant shades, so you’re certain to find a hue for you.